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Press
Coverage
Cybercoaching
By Jim Hage
Special to The Washington Post
Friday, September 15, 2000; Page D03
After training alone for 18 months, Hope Machedon ran the Richmond Marathon
last fall in 3 hours 49 seconds--a spectacular time for a novice marathoner.
Encouraged by her performance, the Bethesda actuary, then 39, entered the
Vermont Marathon with the goal of breaking three hours. But she had no
idea how to get faster.
Rather than seeking training advice from running friends, at the track
or from a local running club, Machedon went online and perused various
Internet forums, posted questions and submitted her training schedules
in search of feedback.
"I needed both a sounding board and some technical advice on how to
maximize my shot at sub-three hours," she said.
A link on one forum put her in touch with Bill
Corcoran, an online coach
who lives in Grande Prairie, Alberta.
"I signed up for a four-week block of workouts in January, and I've
been
working with Bill nonstop since then," Machedon said.
The ultimate in long-distance relationships was forged, this one perhaps
more successful than most: Machedon ran 2:55:07 in Vermont. Her goal now
is 2:50, the qualifying standard for the U.S. women's Olympic trials marathon.
You've Got Mail
Coaching in absentia is not new. American marathoner Buddy Edelen trained
in England while corresponding via letters with his coach stateside prior
to setting the world record of 2:14:28 in 1963. And 1992 Olympic medalist
and nine-time U.S. cross-country champion Lynn Jennings used the telephone
to get workouts in New Hampshire from her coach in Massachusetts.
Because of the time and expense involved, only elite runners typically
took the trouble to hire a long-distance coach; likewise, coaches wanted
to invest extra effort only in top athletes. Everyday runners were at the
mercy of whoever ran workouts at the high school track or running club,
if they could find a coach at all.
But with the ease and immediacy of e-mail and the Internet, runners
of all abilities now have access to world-class advice. Those whose previous
options included being berated on the track by a clipboard-toting coach
can appreciate downloading a workout, executing it, and then sending the
results to the coach via e-mail. And there is the psychological boost of
getting advice from the best: Who wouldn't enjoy getting batting tips from
Cal Ripken?
Many current and former athletes and coaches recognize the potential
and
are cashing in, offering personalized training programs for between
$30
and $150 per month.
One of the biggest names to enter the online arena is Arturo Barrios,
five-time world record holder in the 10,000 meters and two-time Olympian.
Barrios lives in Boulder, Colo., where he coaches national champions and
potential Olympians in person through the Army's World Class Athlete Program.
He has also begun to coach, via e-mail, several average runners in Chicago,
New York and elsewhere around the country.
"When I was racing, it was all about winning," Barrios said. "With coaching,
it still is. It doesn't matter if you're a 28-minute or 48-minute 10K guy,
all runners want to do well and beat the other guy. The training principles
are the same. Ninety percent of our runners are showing improvement."
Barrios offers a detailed structure of various plans and prices in his
online venture, teambarrios.com. His $150-per-month Gold Plan, the most
comprehensive of four tiers, promises an initial evaluation, personalized
weekly training schedules, telephone conversations, unlimited e-mails,
guidance with weight lifting, a team singlet and an autographed action
photo of the coach.
Similarly, trackcoach.com, headed by 1999 Army Ten-Miler winner Chris
Graff, offers several levels of coaching assistance; a bare-bones Bronze
Medal Program of customized monthly schedules, one phone consultation and
two e-mail communications costs $35.
'Dazed and Confused'
Most cyber coaches work with 10 to 20 runners, but the number of clients
varies widely. "Some coaches have more than 100 clients," said Jon Sinclair,
a former world-class road racer who lives in Fort Collins, Colo., who coaches
through the Internet. "But those guys are really just providing work sheets,
not individualized coaching. Once you get beyond 20 runners, I become dazed
and confused."
Kurt Kroemer, a 2:28 marathoner from Bowie, tried getting coaching online
but grew dissatisfied and returned to training on his own.
"My coach was completely unresponsive," Kroemer said. "It seemed to
me he had a pat set of workouts that were e-mailed to everyone. They weren't
personalized at all. I think if you really want to be coached, you need
a lot of personal contact."
While cyber coaches all promise various degrees of individual supervision,
they agree that the obvious shortcoming of long-distance coaching is the
inability to see their charges.
"I would recommend that all runners try to find someone locally first,"
Sinclair said. "I certainly can't see any mechanical problems or stride
deficiencies via e-mail. But communication is the key to good coaching,
in person or electronically."
Another weakness could be the "kid-gloves" approach coaches tend to
apply to their paying customers. Practically all cyber coaches advocate
a less-is-more training philosophy, not coincidentally an effective marketing
ploy for time-pressed or insufficiently motivated clients.
"I don't believe in high mileage," said Barrios, who logged up to 125
miles per week while training for his own marathons, but indicated he wouldn't
dream of asking his online clients for that kind of commitment. "I have
asked some runners to run fewer miles and concentrate on more quality."
Mark Conover, 1988 Olympic marathoner and current cyber coach based
in San Luis Obispo, Calif., likewise recommends relatively low mileage
for his athletes. "Most of my clients are beginning to intermediate runners,"
he said. "When a sound program is applied to their running, they almost
invariably improve. Once they grasp the training concept, they don't need
me anymore."
Get It in Writing
The best cyber runners, according to Corcoran, have had some prior training
experience and only need a little fine tuning. Oddly enough, it's the personal
touch--through a computer modem--that seems to be most important.
Machedon "is very much a loner when it comes to training," Corcoran
said. "She doesn't need the support of a group to do her hard workouts,
and she's very good about keeping in touch via e-mail. Of course, it helps,
too, that she's articulate. Our runners need to be able to express themselves
in writing."
"I tend to get tongue-tied around big shots," Machedon said. "But Bill
is incredibly generous about responding to additional midweek e-mails,
be they niggling queries or sheer bragging about a great workout."
Machedon has never actually spoken with her coach. "I called him once
after my marathon, but got his wife instead," she said. "I didn't know
what to say to her. I left a message, but then never called back."
Anyway, Machedon figured, why jeopardize a beautiful relationship with
talk?
Online Coaching Works Best If ...
* The runner is highly self-motivated. Unlike a group workout, there
is no supervisor and no one to commiserate with.
* The runner already knows something about training. Ideally, he or
she should know enough to ask the right questions, but not so much that
he or she is one lap ahead of the coach.
* The coach devotes personal attention. If the online coach understands
an individual's goals, fitness level and potential, he can customize a
workout to accomplish those objectives. If an initial training program
seems rote or impersonal, log off.
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